Mad for ads : how advertising gets (and stays) in our heads
(Book)

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Average Rating
Contributors
Turner, Ian illustrator.
Published
Toronto : Kids Can Press, [2021].
Status
Central Library - Children's Nonfiction - Children
659.1 F
1 available
Franklin Ave. Library - Children's Nonfiction - Children
659.1 F
1 available
South Side Library - Children's Nonfiction - Children
659.1 F
1 available

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Copies

LocationCall NumberStatus
Central Library - Children's Nonfiction - Children659.1 FOn Shelf
Franklin Ave. Library - Children's Nonfiction - Children659.1 FOn Shelf
South Side Library - Children's Nonfiction - Children659.1 FOn Shelf

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More Details

Published
Toronto : Kids Can Press, [2021].
Format
Book
Physical Desc
64 pages : color illustrations ; 26 cm
Language
English

Notes

Bibliography
Includes bibliographical references (page 62) and index.
Description
"A visual handbook that guides kids through an ad-saturated world. This fact-packed exploration of how advertising works is a vital, entertaining peek behind the curtain of an industry that influences everything we see. Through sample ads, eye-catching illustrations and funny, relevant examples, readers will learn all about how to decode and think critically about ads, empowering them to make smart decisions. Topics covered include the history of advertising, how ads are created, the anatomy of an ad from brand logo to tagline, how advertisers use psychological tools to get our attention, the cultural impact of advertising and more. Kids will even explore how to build an ad and what goes into the creation of a personal brand."-- provided by publisher.

Citations

APA Citation, 7th Edition (style guide)

Fyvie, E., & Turner, I. (2021). Mad for ads: how advertising gets (and stays) in our heads . Kids Can Press.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Fyvie, Erica, 1973- and Ian Turner. 2021. Mad for Ads: How Advertising Gets (and Stays) in Our Heads. Kids Can Press.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Fyvie, Erica, 1973- and Ian Turner. Mad for Ads: How Advertising Gets (and Stays) in Our Heads Kids Can Press, 2021.

MLA Citation, 9th Edition (style guide)

Fyvie, Erica, and Ian Turner. Mad for Ads: How Advertising Gets (and Stays) in Our Heads Kids Can Press, 2021.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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