Offers insights into teen bullying in the Internet era, counseling parents, educators, advocates, and kids on how to understand its dynamics and consequences and take appropriate protective measures.

Readers learn about the #IAmAWitness movement, from early research and attempts to stop bullying, Cyberbullying, and bullying's effects such as school shootings and suicides. Also examined are efforts to prevent bullying from Melania Trump's Be Best campaign and The Megan Meier and Tyler Clementi foundations.

The author calls on us to examine our own stereotypes and embrace our joint responsibility for creating a culture of acceptance and respect.